To not rely solely on ads, many influencers sell products directly to their fans. Insider is highlighting the top companies working with creators to produce and sell merchandise. These nine companies ...

You’ve recorded new music and uploaded it to Amazon Music, wrapped up another round of tour dates, and now it’s time to give your diehard fans even more new merch so they can show off their fandom all ...

Why? Because swag (short for “stuff we all get”) implies a throwaway item with no strategy behind it. And in 2025, that mindset is costing businesses real opportunities. My company is a promotional ...